Tinder

With Tinder as an ally, this campaign empowers users to take a stand, take charge, and take it off.

Since 2012, Tinder has created a world where individuals are free to form relationships without restrictions, expectations, or judgments. To continue paving the way for future connections, the brand strives to build a more intimate relationship with consumers through the establishment of trust and meaningful shared experiences.

Whatever connection users are looking for, preconceived notions can hold them back. Tinder proposes that users ditch the restrictions and reevaluate the expectations placed on individuals, relationships, and dating apps.